Della, a prominent luxury fashion retailer based in Hong Kong, has generously sponsored Dr. Chloe Ki and Dr. Magnum Lam in their research endeavors. The focus of their investigation is to delve into consumer preferences and concerns within the fashion metaverse retail landscape. This research will notably explore the integration of non-fungible tokens (NFTs) for blockchain-based fashion items and the development of Web 3.0 retail experiences. The outcomes of this project will assist Della in tailoring their retail and sales strategies to align with the evolving demands of consumers in this emerging space.
For more details, please refer to the PolyU/SFT News by clicking the below link.
PolyU/SFT News
Della, a prominent luxury fashion retailer based in Hong Kong, has generously sponsored Dr. Chloe Ki and Dr. Magnum Lam in their research endeavors. The focus of their investigation is to delve into consumer preferences and concerns within the fashion metaverse retail landscape. This research will notably explore the integration of non-fungible tokens (NFTs) for blockchain-based fashion items and the development of Web 3.0 retail experiences. The outcomes of this project will assist Della in tailoring their retail and sales strategies to align with the evolving demands of consumers in this emerging space.
For more details, please refer to the PolyU/SFT News by clicking the below link.
PolyU/SFT News