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  • Metaverse Retail
  • Metaverse Retail Shen,M, Aw, E., Tan, G, Ki, C. (2025), Psychological ownership and parasocial relationships: pathways to loyalty in livestream commerce
  • ai-FaMe ⓢTORE
  • 3 Feb 2026
  • Views7
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  • Metaverse Retail
  • Metaverse Retail Ki, C., Ni, Y.*, & Lee, Y. (2022). A study on the psychology and behavior of Chinese consumers using gaming commerce: Based on the basic psychological need theory
  • ai-FaMe Lab
  • 1 Mar 2022
  • Views1119
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  • Metaverse Retail
  • Metaverse Retail Lau, O., & Ki, C.* (2021). Can consumers’ gamified, personalized, and engaging experiences with VR fashion apps increase in-app purchase intention by fulfilling needs?
  • ai-FaMe Lab
  • 5 Oct 2021
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